Describes the data layer events emitted by the website and checkout portal, plus how to map them in Google Tag Manager for GA4 and other platforms.

Booking Experts data layer

Overview, setup checklist, and implementation guidance for the Booking Experts data layer.

BEX data layer: overview and events

Supported GA4 and custom data layer events.

Data layer events

add_to_cart

remove_from_cart

begin_checkout

A user selects a payment method during checkout.

add_payment_info

A user submits guest details during checkout.

add_shipping_info

purchase

A user is presented with a list of items.

view_item_list

view_item

select_promotion

search

Availability search results are rendered.

search_results_loaded

checkout_progress

form_submit

Deprecated data layer events that will be removed.

Legacy events

Legacy CMS view_item_list payload (pre-GA4 ecommerce structure).

Legacy CMS view_item payload (pre-GA4 ecommerce structure).

Legacy add_to_cart payload (pre-GA4 ecommerce structure).

Legacy remove_from_cart payload (pre-GA4 ecommerce structure).

Legacy CMS select_promotion payload (items at top level).

Legacy CMS search payload (search object with result_count).

productImpression

productDetail

promotionClick

propertyDetail

Legacy CMS formSubmit payload (form_submit object).

formSubmit

Legacy CMS view_price_information payload.

view_price_information

Legacy checkout step payload from the old checkout portal.

visit_checkout_step

Legacy amenity selection payload from checkout portal.

select_amenity

Legacy amenity deselection payload from checkout portal.

deselect_amenity

Legacy GA4 option payload used during migration.

ga4option

Legacy GA4 option confirmation payload used during migration.

ga4optionConfirm

Legacy hybrid purchase payload (GA4 + UA fields).

checkout

Legacy UA addToCart payload from old checkout portal.

addToCart

Legacy UA option payload for optional bookings.

option

Legacy failed_payment payload nested under ecommerce.

failed_payment

Legacy remarketing object for hotel_rental home pages.

hrental_home

Legacy remarketing object for hotel_rental park home pages.

hrental_home_subsite

Legacy remarketing object for hotel_rental search results.

hrental_searchresults

Legacy remarketing object for hotel_rental offer detail pages.

hrental_offerdetail

Legacy remarketing conversion object for hotel_rental.

hrental_conversion

return_from_payment

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www.bookingexperts.com

Latest feature updates

Developer Portal

Trust Center

Onboarding

What you need to know before starting the onboarding process

Before you start

Welcome to Booking Experts! Here you can find an overview of what happens next and how to start with your BEX PMS.

Starting with Booking Experts

Log in to your Booking Experts account in one of the following ways: with an email address and password with MFA, or via SSO through a Google or Microsoft account.

Log in to BEX PMS or CMS

The user role connected to your account determines how you interact with BEX PMS. You can be an employee working for a single or multi-park organization, an owner who rents out their accommodation, an executor or contractor who performs maintenance or provides services, or even a travel agency booking holidays for your clients. For BEX CMS, there is only one user role.

User roles within BEX PMS and CMS

The light green upper part of the menubar focuses on options regarding the account details, updates of Booking Experts, or reception messages.

Menubar in the BEX PMS

Every employee who uses the Booking Experts system has their own profile within the software. This is setup during onboarding or when a new colleague needs to be introduced to the system.

Adjusting your profile

Tools to help you in the onboarding process

Checklist and Academy

About the safety of your and your guests' data

Privacy and security

Modules

About data transferable from other systems

Importing data

Organization and administration settings

All organizations with multiple administrations have an Organization overview. In this overview, as an organization manager, you have insight into the bundled data of all administrations.

Overview for organizations with multiple administrations

Both BEX PMS and BEX CMS have a staging environment available, where you can safely edit data and run tests without affecting your live settings.

Test settings using Staging

What you need to know about setting up accounts for your employees

Employee settings

Brand and appearance

Central management of terms and conditions

Terms & Conditions

Domains

Setting up objects

Amenities

Individual objects and the types they belong to

Types and objects

Media content

Set up your pricing and business finances

Prices and finances

Important financial settings

Rental prices for various types and periods of time

Price lists

Costs

Setting up CMS

Switching between BEX PMS and BEX CMS

As a park manager, you can create CMS accounts for employees and manage their rights.

Access rights for CMS users

Tools

Site settings

Website pages

How reservations are made through your website

Search & Book

Brand appearance

Email campaigns

Offering holiday homes for sale on your website 

Sales module

If you are using both ParcVu and BEX CMS with the sales module, you can connect the two to easily generate prospects out of interested website visitors and advertise ParcVu Vans for sale on your website.

Connect to ParcVu

All day-to-day actions necessary at your reception

Daily use of PMS

Dashboard

Getting started with the reservations module and reception messages

Reservations and messages

BEX PMS

Planboard

The Planboard is the main tool for receptionists. From here, current and future reservations can easily be managed.

Managing reservations from the Planboard

You can scroll left and right to move through the dates in your planboard, but with these tips you might find what you are looking for easier and faster.

Calendar navigation in the planboard

Using the PMS planboard, you can easily move a reservation to a different object, or make two reservations switch places.

Move or swap a reservation in the Planboard

Select an available date range directly at the correct object by clicking and dragging, or first create a shortlist of objects using the filters at the top of your planboard.

Making a new reservation via Planboard

A cluster is a combination of multiple objects, which are treated as a single object in the Planboard.

Cluster reservation in the Planboard

The planboard legend explains the significance of colors, and through planboard settings you can determine what the planboard looks like for your account.

Planboard legend and settings

The planboard filters can be used to find certain reservations, or to narrow down the availability for a new reservation.

Available filters for the Planboard

Convenient keyboard shortcuts that may make your work easier.

Hotkeys for Planboard

Settings that apply to your entire organization

Organization settings

During onboarding, you connect or register your domain(s) to ensure that your BEX PMS works correctly. You might also add a new domain when opening a new park, for example.

Domains: settings for technical website management

It is possible to make predefined holidays and bank holidays visible on your website, so guests can click on them or more easily search for availability, for example, during the Christmas period. 

Set holidays as selectable on your website

For each administration separately, financial records can be locked and closed for accounting purposes. In your organization settings, you can prevent them from being reopened across your administrations.

Preventing closed financial records from being reopened

Special periods are used in statistics, price lists, and the Search & Book. Examples of special periods are the often-booked getaways around public holidays, local events or school holidays.

How are special periods used?

Special periods are arrival/departure date ranges that are important to your organization, and that can be applied throughout your administrations.

Creating special periods

A label alerts the user to important matters concerning the various modules and data within the PMS. For example, you could give the label 'loyal guest' to guests who have stayed for the fourth time, or the label 'renovated' to objects that have been refurbished. You can create these labels yourself and give them a desired colour and emoji.

Purpose of labels

Employees

Manage the amenities of your types, objects and administrations

Brands

Manage your booking portal and customer portal

Portal settings

Each of your object types can have a floor plan. In this floor plan, floors and room types can be selected from a dropdown for each room. In the organization settings, you can manage which choices are available in these dropdown lists.

Adding Floors or Room types for floor plans

Settings that apply within an administration

Administration settings

Description of the park and its surroundings

Exclude postcodes

Period groups are applied to costs, packages, auto emails and discounts, to determine when these items are valid, active, and/or applicable.

Period groups

Reservation settings

Manage channels through which reservations are made

Channel management

General invoicing and accounting settings

Financial settings

Everything about communicating with guests and owners

Communication

Translations

All about cost items, price lists, deposits and discounts

Pricing

Charge, claim, and refund security deposits

Security deposits

Cost items for anything that is not included in the rent price

Discounts

Packages

Bundle extras that are available independent of stay

Bundles

About types, objects, availability and meter readings

Setup

Whether or not a late checkout is allowed, is determined in the settings of the booked type. 